BALANCE YOUR CYCLE NATURALLY
Precision support for every PHASE of your cycle
HOW IT WORKS
BLEED PHASE
During your period, it’s common to feel tired, crampy, and emotionally drained.
This nurturing blend is designed with your cycle in mind to support you through the bleed phase. With ginger for soothing comfort, ashwagandha to ease stress, and iron to replenish what’s lost, it’s your go-to for calm, comfort, and gentle restoration.
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FOLLICULAR PHASE
As energy rises post-bleed, you may feel more motivated, focused, and ready for new challenges.
Our follicular phase blend supports this natural shift with green tea extract for energy, rhodiola for clarity, and zinc for hormonal balance - fueling your drive, focus, and inner balance.
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LUTEAL PHASE
Just before your period, cravings, bloating, and mood shifts are common.
This nurturing blend provides extra support with myo-inositol to curb cravings, magnesium to ease bloating, and ashwagandha to promote emotional balance - helping you feel grounded, soothed, and steady as your body prepares to bleed.
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Vegan
Cruelty-free
Gluten + dairy-free
Natural ingredients
No dyes
No artificial flavourings + presevatives
Our Mission
Meet our Founder, Anna Appleton
Phase was created because it was the product I needed but couldn’t find. After years of experiencing severe PMS and PMDD and feeling let down by traditional treatments that only masked my symptoms, I began exploring a more holistic approach. Through supplements, lifestyle changes, and learning from naturopaths, I found a solution that truly worked and helped me feel like myself again. When friends shared similar struggles and saw the same results from my advice, I realised there was a gap for a product that brought all of this together. PHASE was born to provide nutritional support and simple daily rituals tailored to each phase of the cycle, with a mission to support women through every phase of their cycle and their lives.


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